The InsideOut Launch

The launch of our Stakeholder Performance Appraisal tool 'InsideOut' was a success by all accounts, from the beautiful weather down. 

An impressive media contingent was also in attendence, and although we would hate to be accussed of making  a 'hard sell', the quality of InsideOut was obvious, with much interest and lively debate following the presentation.

The presentation itself covered the academic credentials of the technique, plus case studies concerning one listed company and that of an InsideOut project conducted on Synovate ourselves.

More about InsideOut can be found here.

The late Professor Brian Murphy, the 'grey-haired guru'                                    Ian Mills, Managing Director, Synovate New Zealand
                      behind InsideOut